Archive for May, 2008

My Blog Transformation

Sunday, May 25th, 2008

Over the new few days/weeks/months, I am going to be changing my blog. First thing I am going to do is migrate it from Google’s free blogger, to an actual blogging application, most probably WordPress. After that is done (and thats probably not going to be easy but oh well, I will start to work on the functionality and look and feel. I am thinking I may take snapshots to give a sort of timeline as to the progression of this. I’ll see how it goes.

On another note, I had an AMAZING day with Amanda today. Wow she is great.

My Name is Eddie and I am a Phone Whore

Tuesday, May 20th, 2008

My name is Eddie and I am a phone whore. There I said it. Now I can let the healing process begin.

What is a phone whore you ask? The dictionary defines it as:

phone whore
one who goes through new phones like a teenage girl goes through boyfriends.

Yup that pretty much defines me. Since 2003, this is the list of cell phones I have owned (not sure about the order though) (they are all the Sprint version):

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Your Cell Phone is Listening …. And Tracking

Monday, May 19th, 2008

Another post from Clear Night Sky:

Steve Nelson recently sent me, and a few other people here at Clear Ink, an article from the New York Times. It tells about a new approach being tested to measure a marketing campaign’s effectiveness. The company, IMMI, is providing cell phone service for it’s test audience, and in return, the audience doesn’t have to do anything. Well almost nothing - they are asked to carry the cell phone around like normal, as it replaces their existing phone. IMMI monitors what these cell phones can hear throughout the day and then match it with whatever marketing they are measuring. They say it isn’t listening to your conversation, only the media around you. Very Big Brother-ish if you ask me, but how do you know that your *current* cell phone isn’t already doing this already?

And with GPS apps like Google Maps, it even knows where you are and where you have been. Of course, most cell phones have built in GPS anyway so you don’t even need to have the app installed to be tracked. Granted some of this is pretty cool when used right, but where do we draw the line between usefulness and having the CIA know our every action, word and location?

More effective TV ads, but on my computer instead

Monday, May 19th, 2008

Another one of my posts over at Clear Night Sky:

TV is dead. Or it will be dead unless it evolves drastically. I came to this conclusion sometime in 2002-2003. That was the point when I was abruptly weened off religiously watching television. Since then, only a few shows have caught my attention enough to actually turn my TV into a TV, and not just the screen for my XBOX(/DVD player). However, I have seen a new direction for TV, and it came from NBC of all people. Their great show last season got me hooked into a new way to watch TV shows. Online viewing. And boy am I hooked. No cable service to buy, no expensive equipment to buy or lease, no endless commercials. Its just great. I can watch when I want, pretty much anywhere I want to and the commercials are minimal. I like it so much I even got my technologically-limited mom to start watching this way and its amazing how quickly she caught on.

Commercials are the real thing I wanted to blog about though. While watching Heroes online, I did get some commercials, but strangely, it seemed to be the same commercial every 10 minutes. But it was only one commercial every 10 minutes it seemed like so I could deal with it. Yet I found myself wanting more commercials, or at least more relevant commercials. This was a strange feeling for me, having always changed the channel or went and did something else while commercials were on.

Being online so much, I am always looking for more to do, more to see. I usually have at least 4 different programs running, some with 2 or more viewable things each. Call me ADHD if you will, but only call me that because the Internet made me that way. So when I said I wanted to see commercials, I was serious. I wanted something to focus my attention and keep me on that one screen. While watching Heroes, I would switch it to take over my whole monitor, one of them anyway, and I wanted something to fill the space the inevitable commercial would take up. I don’t think I am alone in this feeling either.

TV execs, if you are reading this, take note. Give me options. Give me choices. You already do it by giving me the choice of which TV show to watch, so why not extend that to commercials. Here’s a simple way to do it online that benefits you twofold and is very simple thing to do. Give me categories of commercials to choose from such as movies, cars, technology, food, etc. This benefits you because then I would be interested in the commercials and would probably watch them. It also benefits you because then you would know what I wanted to see and you can tell your advertisers: “See? He wants to see your content. Give us more money and we pretty much guarantee your ad will get the placement you are aiming for.” After all, isn’t that what advertisers want to hear, guaranteed product placement?

Now that I have a HDTV, I feel this is even more of an important issue. Draw me back to TV. Live TV. I pretty much get all my content from the ‘Net now. Especially since it was so easy to hook my new TV up to my computer using a standard DVI port. I think my apartment still has cable … I would never know since my TV rarely leaves PC mode (Except to play video games).

Yahoo! Mobile: Crazy cool and crazy scary

Monday, May 19th, 2008

I posted this awhile back on Clear Night Sky and I liked it so I thought I would repost it here:

Yahoo! just released a beta 3.0 of its Yahoo! Go mobile service. Version 2.0 gave you mobile access to your Yahoo email, calendar, contacts, news, maps, traffic and more. While 2.0 was ok (would have been great if I could use my slide out keyboard on my phone), 3.0 looks simply amazing. I am truly excited about 3.0. It’s doing what Facebook Apps did for Facebook, but on something I use constantly, my cell phone.

My normal cellphone of choice is a Windows Mobile device so I am used to having real applications on my phone that are fully functional just like on my computer. But Yahoo! Go 3.0 will let me write apps for it in a simple-ish language and have the added benefit of being able to use it on my other cell phone line (don’t ask, it’s cheaper for me to have 2 cell phones and service then 1 so I go with it), or any cell phone that can support Go. There are so many uses that someone could come up with for this, but me, I am looking forward to finally being able to write a ledger for my accounts so I can track my spending. Call me new school but I never carry a checkbook around, or even a pen for that matter, so being able to enter this on my phone and have it update online would be really useful to me. It’ll be interesting to see what others develop for it.

In the title I called Yahoo! mobile crazy cool and the last paragraph gave just a hint of how cool it could be, well now just a taste of how scary it can be. While not supported yet, Phase two of Yahoo!’s launch will try to make use of some of the phone’s built-in features like location based services. This means the application will be able to locate where you are physically and update the service with that information so you can get usual facts like nearby restaurants. This sounds cool to, but combine it with the tracking and stats they plan to implement soon and then anyone, not just the CIA, will be able to track where you go. They can also track how long you stayed somewhere, what people you were close to (if they also have the program installed) and where they went. Of course, the thing that makes me feel better about this is that it *should* only work if you have the app running.

Overall, I am excited about this news but slightly worried. I may be a lot more worried when they roll out phase 2 but for now, I am going to go write a checkbook widget.

Read more about this at Yahoo! Mobile